Highest efficiency in the live set. This becomes the benchmark market.
Put the money where the clicks are.
Your live Craigslist data changes the playbook. Atlanta is the efficiency leader. Houston and Miami are strong. Los Angeles earns a controlled large-market slot. NYC moves to test-only.
Rank cities by efficiency + scale
Strong engagement and a playbook-approved Sunbelt market. Keep feeding it.
Excellent blend of volume and engagement. A reliable core market.
Your live results overturn the old “avoid LA” assumption. Keep it — with a controlled large-market allocation.
Massive reach, lower efficiency. Run one controlled tariff-headline test — not a full rollout.
Choose your attack level
The model favors live winners first, then uses the playbook to add Dallas/Tampa as expansion tests.
Three hooks. One winner.
Run the same body copy underneath each headline. Rotate the headline only, then compare view rate.
B2B Tariff Refunds — No Closing. Lifetime Residuals. 100% Remote.
Use where your data already suggests the tariff phrase creates curiosity. Strongest test for NYC and LA.
Set B2B Appointments. Our Team Closes. You Earn Lifetime Residuals.
Crystal clear job-to-benefit connection. Best control headline for Houston, Atlanta and Miami.
Tired of 1x Pay? Build Lifetime B2B Income — Remote.
Targets salespeople already frustrated with starting at zero every month. Strong recruiting psychology.
Judge on view rate first, then on qualified replies/recruits. A cheap click that never becomes a recruit is just a tiny expensive dopamine hit.
Where to go after the winners
DALLAS / FORT WORTH
Playbook core market. Use as the first clean expansion test.
TEST NEXTTAMPA
Florida + Sunbelt profile without Miami-level saturation.
SECOND TESTORLANDO
Another Florida recruiting pool to compare against Miami.
THIRD TESTCHICAGO
Big reach and strong sales talent; useful diversification market.
WATCHLISTThe playbook said avoid LA. Your live results say otherwise.
The original DBR playbook prioritized Dallas, Houston, Atlanta, Miami and Alabama and warned against NYC/LA. Your actual campaign data now gives us a better rule: keep Atlanta/Houston/Miami as core markets, cap LA as a larger-city allocation, and make NYC earn its budget through headline testing.